Welcome to BR!M

Two people standing on a dirt path in a desert botanical garden, surrounded by cacti and desert plants, with a partly cloudy sky above.

BR!M is what happens when two friends with too many ideas and strong opinions start a hat company. We take ridiculous designs, sarcastic ideas and whatever else is rattling around in our brains and turn them into embroidered hats nobody needs but everyone wants.

No business plan, just unapologetic design, playful attitude, and the firm belief that the world should be both campier and better accessorized.

Pick a hat, pick a mood. BR!M has you covered.

A woman standing amid tall cacti, wearing a black cap, sunglasses, a denim jacket, and a long floral dress.
A young man in a gray cap and navy sweater looking down among various cactus plants and succulents in an outdoor garden.
A woman standing in front of tall cacti and desert plants, wearing a black top, leopard-print skirt, baseball cap, sunglasses, and a small crossbody purse.

MAKE your next Statement

SHOP